WordPress, initially launched as a simple blogging platform in 2003, is the world’s most famous website builder, owning nearly 60.1% of the total CMS market share. At present, this open-source platform powers 31.7% of all websites on the Internet. It has evolved as the most recommended open-source CMS platform and also as an application development framework.
As WordPress offers lots of flexibility to its users, you can develop any website of your choice with WordPress. The best part that separates WordPress from any other CMS platform is that it keeps design and functionality separated from each other. Moreover, its user-friendliness, SEO-friendliness, and exciting features have turned this CMS platform to be the most demanding one.
Let us now focus on the 8 key benefits of using a WordPress website:
1) Easy to use
It is one of the best qualities of WordPress, and it helped WordPress to overcome competitors like Drupal and Joomla and become the best choice of web developers all over the world. For developing websites using WordPress there is no need to gain in-depth knowledge in coding and you can easily eliminate the need to master HTML, CSS, PHP, and other technologies.
You can easily select from the templates for the WordPress website or can also work with a professional web developer if you want a more customized website design and features. This will save the time that you would spend learning website design and you can use that time for growing other areas of your business.
2) Stable and innovative
WordPress always stays updated with the latest technological trends and user needs. The purpose and function of a website may change over time and WordPress knows that task very well. WordPress gets updated regularly which means that CMS stays relevant, issues are resolved and new features are added regularly.
Flexibility is the main benefit of WordPress. It offers 22,000+ plugins and hundreds of themes for giving your website a new attractive look and adapting it properly to the changing trends of online media.
For example, you can install the Yoast SEO plugin for search engine optimization, or you can install the PixelYourSite plugin for remarketing on Facebook. In the case of other CMS installing specialized tools can be pretty difficult. But WordPress provides a library of plugins with multiple purposes which can be installed in a few minutes.
4) Search engine optimization
One of the major benefits of WordPress is that it is structured with search engines and SEO in mind. Most people don’t just want to create a website,they want to share the content on their website with the world and drive proper traffic to their site. For doing this one will need an SEO-friendly website, which means that the website will be easily available for search engines like Google and Yahoo. With WordPress, this feature comes in-built. WordPress makes SEO a piece of cake.It simplifies the usage of H1, H2, and H3 tags and the use of keywords in your website URL. It supports plugins like All in one SEO Pack, Platinum SEO Pack, and SEO ultimate.
The feature which makes WordPress SEO ready is its structure. Websites with clean structures load faster and also appeal to visitors.WordPress will also allow you to create XML sitemaps which will tell Google bots where your website pages are and which ones are worth crawling.
6) Mobile Friendly
As more than 50% of the world’s Internet traffic comes from mobile devices, your website must be user-friendly and easily usable for smartphone users.Because of this, nowadays, search engines also use mobile-first rendering, which means your website will be judged by search engines based on its mobile version. So your mobile usability will control your website ranking.
The front end-user experience and the back-end technical components, both will be considered when it comes to mobile friendliness. WordPress is mobile-friendly and provides its users with various mobile-friendly themes to choose from. That is why WordPress is the most popular website builder.
7) Access your website from anywhere in the world
WordPress allows you to access your website from any computer in the world if you have a proper Internet connection. This is very useful for travel-minded people who keep on traveling from one place to another. They can work on their website from anywhere in the world. Traveling website owners and digital nomads have grown to quite a large number because of this functionality.
8) Website Security
Some of the plugins of WordPress are also security plugins, which allow you to enhance the security of your website from cyber attacks and vulnerabilities. WordPress also provides other security measures to your website. You will get peace of mind since you know that your WordPress website is free from hackers and other security mishaps.
There are many advantages of using WordPress websites. From scalability and speed, ease of use, and intuitive interface, WordPress is the best all-in-one platform for any website. It can power all types of websites from small ones to complex websites of large enterprises like Microsoft and Skype. Why don’t you reach out to the top WordPress website development company in India, Esolz Technologies and hire our top-class WordPress website development services in India, for a WordPress website of your choice?